Monday, May 23, 2005

Numbers

Fantasy Novel
Author Name/Publisher: Withheld by Request
Mass Market Paperback, U.S., $6.99 cover price
Distribution: National
Publication Year: 2004
Advance: $5,000.00
Royalties: 5-8%
First Print Run: 14,575
Current Released to date (marked as sold): 9,898*
Current Reserved against returns: 4,677*
Current returns: 363
Sell-through: 97.5%

Figures are actual, taken from royalty statement.

*Corrected by me -- I was working from a scan of the statement,and at 5:30 am, it's pretty easy to screw up and invert numbers. My error, sorry folks.

3 comments:

  1. 97% sell-through? Wow. That's fantastic! But just think how many more copies this author could have sold if the publisher had printed enough to get the book some decent coverage in stores. Congrats (and condolences) to this author. FWIW, I've heard that anything over 80% is a big clue to the publisher that they didn't give the book enough support.

    --Tina St. John

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  2. Wow. The royalty percent is much lower than I'd expect it would be. Still, not so bad.

    Do you also get royalties from stores online, like Amazon and such too?

    Sorry for all the questions.

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  3. Yet even with a 97% sell-through, the author still hasn't earned out his advance. (Assuming 6.5% average royalty on $7 cover price.) He will, if the 97% holds, but he hasn't yet.

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